Dec 6, 2023

Iceland Helicopter Tour Volcanoes

Discover Iceland helicopter tour volcano  marvels with this mesmerizing aerial adventure. As you ascend, watch the landscape transform into an otherworldly wonderland of geological enchantments — from erupting volcanoes and lava flows to primordial geysers and sprawling lava fields.

As you fly over Reykjavik, witness its colorful patchwork of tin roofs, the majestic Hallgrimskirkja church, and more — as if they were toy miniatures from above. Next, you’ll soar across the otherworldly vistas of the Reykjanes Peninsula and its otherworldly volcanic frontiers, where active volcanoes and geothermal hot springs abound.

Skybound in Iceland: The Ultimate Guide to Helicopter Tours in the North

From there, you’ll fly over the new eruption area of Litli-Hrutur – an eruption that started on July 10th, 2023 — and its widespread lava fields, colossal craters, and abundance of colors. The eruption has continued to erupt for six months and is one of the most remarkable natural phenomena on Earth.

You’ll then head to Thrihnjukagigur crater, where you’ll walk by its edge and enjoy the scenery from below, before flying back to Reykjavik. This is a rare opportunity to see the beauty of an erupting volcano in its most raw, untouched form — and you’ll never forget this once-in-a-lifetime experience. The tours range from shorter, introductory flights that give you a glimpse of volcanic terrain to comprehensive, day-long excursions that provide an intimate encounter with the power of these forces of nature. Some tours also include guides to enrich your experience with geological and historical context. Book your tour as soon as possible as these tours can sell out quickly!

Nov 11, 2023

Old Gas Pump – An Important Part of Our Transportation Heritage

Old gas pumps re not only a beautiful sight but they have a fascinating history and aesthetic that captures the eye of many petroliana collectors. These antique pieces have evolved over the past 130 years to become an important part of our transportation heritage. There are many factors that influence their value, including their age, condition, and unique design. With a little knowledge and research, anyone can join the ranks of petroliana enthusiasts and collect these unique antiques.

Preserving the Golden Age: The Allure of Collecting Vintage Railway Memorabilia

Before the invention of the modern gas pump, people would extract kerosene from barrels at general stores and fill portable metal canisters for their vehicles. It was a messy, wasteful, and dangerous process. Invented in 1885 by Sylvanus Bowser, the first gasoline pumps were crude but they were an important innovation that revolutionized the way we purchased fuel for our cars. The early pumps were simple and utilitarian, but over time they developed more and more features to help consumers make the best decisions for their needs. They also grew in popularity due to their eye-catching shapes and bright paint colors that helped them stand out from the competition.

By the 1910s, more and more companies started producing their own gas pumps. These often featured ornate glass globes that lit up to advertise their brand, as well as lighted dials to help drivers determine how much they had pumped. Later models also started to feature more sophisticated displays that showed the cost and gallons pumped.

Nov 6, 2023

Intelligent Merchandising for Omnichannel Retail

The right product mix is key to driving conversions, customer satisfaction, brand loyalty and repeat sales. Yet, merchandising in omnichannel retail is complex and time-consuming with manual processes like importing data into a merchandising platform, evaluating inventory, creating reorders, predicting future demand and more.

The answer lies in Intelligent Merchandising Insights – the use of emerging technologies, machine learning and customer data to strategically position products online to maximise engagement and conversion. It’s an approach that helps you better understand shoppers, anticipate their needs and deliver a personalized shopping experience.

Smart merchandising solutions take into account shopper browsing behaviour and past purchasing history to deliver a personalized online shopping experience that matches each shopper’s unique preferences and purchasing journey. It also enables retailers to optimise their product portfolio by automatically updating the catalogue with new and existing stock across the homepage, product detail pages or through controlled search results.

Maximizing Customer Engagement: How Intelligent Merchandising Can Help

In addition, some solutions offer AI-powered product tagging that automates the categorization of each individual item, enabling intelligent search results. Others integrate built-in natural language processing (NLU) to understand shopper queries and deliver more relevant results.

Lastly, the best Gen AI-powered merchandising tools enable planners to spend less time in spreadsheets and more time with their customers. They combine historical and ever-changing market trends, datasets like shopper purchase patterns and social media analytics to provide accurate forecasting and planning. It’s a powerful way to create new business opportunities, reduce inventory holding costs and avoid the costly mistake of running out of stock.