Monthly Archives: November 2023

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Nov 14, 2023
Long Island Sign Company

From attracting customers to promoting a brand, great signage helps businesses thrive. Whether you are a retail store, a restaurant, a Long Island Sign Company provider (lawyer, doctor, dentist, therapist, etc), or a commercial office space, our expertly manufactured signs provide an intuitive experience for your guests and clients. We work with you to create a comprehensive signage collection that is in keeping with your business’ branding and budget.

Our signs are made of various materials, with the most popular being aluminum and vinyl. Each type of material has its own benefits. Vinyl is ideal for banners and is available in a variety of weights to ensure durability in different settings, while aluminum is often used for signs that require a heavier weight that can withstand harsher environments. PVC and corrugated plastic are also popular for signage that requires water resistance, such as yard signs for contractors and real estate agents.

Signs of Success: The Impactful Services of Long Island Sign Company

Regardless of the style or material you choose, our skilled sign makers will work to design your custom signage according to your approved draft. We will then build your signs, ensuring they are finished on time and within your budget. If you need help installing your signs, we will assist you with the process or provide detailed installation instructions, depending on your custom signage type.

From a single sign to an entire sign collection, we can help you grow your business and establish yourself as a local favorite. Contact us today to get started.

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Nov 11, 2023
Old Gas Pump – An Important Part of Our Transportation Heritage

Old gas pumps re not only a beautiful sight but they have a fascinating history and aesthetic that captures the eye of many petroliana collectors. These antique pieces have evolved over the past 130 years to become an important part of our transportation heritage. There are many factors that influence their value, including their age, condition, and unique design. With a little knowledge and research, anyone can join the ranks of petroliana enthusiasts and collect these unique antiques.

Preserving the Golden Age: The Allure of Collecting Vintage Railway Memorabilia

Before the invention of the modern gas pump, people would extract kerosene from barrels at general stores and fill portable metal canisters for their vehicles. It was a messy, wasteful, and dangerous process. Invented in 1885 by Sylvanus Bowser, the first gasoline pumps were crude but they were an important innovation that revolutionized the way we purchased fuel for our cars. The early pumps were simple and utilitarian, but over time they developed more and more features to help consumers make the best decisions for their needs. They also grew in popularity due to their eye-catching shapes and bright paint colors that helped them stand out from the competition.

By the 1910s, more and more companies started producing their own gas pumps. These often featured ornate glass globes that lit up to advertise their brand, as well as lighted dials to help drivers determine how much they had pumped. Later models also started to feature more sophisticated displays that showed the cost and gallons pumped.

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Nov 6, 2023
Intelligent Merchandising for Omnichannel Retail

The right product mix is key to driving conversions, customer satisfaction, brand loyalty and repeat sales. Yet, merchandising in omnichannel retail is complex and time-consuming with manual processes like importing data into a merchandising platform, evaluating inventory, creating reorders, predicting future demand and more.

The answer lies in Intelligent Merchandising Insights – the use of emerging technologies, machine learning and customer data to strategically position products online to maximise engagement and conversion. It’s an approach that helps you better understand shoppers, anticipate their needs and deliver a personalized shopping experience.

Smart merchandising solutions take into account shopper browsing behaviour and past purchasing history to deliver a personalized online shopping experience that matches each shopper’s unique preferences and purchasing journey. It also enables retailers to optimise their product portfolio by automatically updating the catalogue with new and existing stock across the homepage, product detail pages or through controlled search results.

Maximizing Customer Engagement: How Intelligent Merchandising Can Help

In addition, some solutions offer AI-powered product tagging that automates the categorization of each individual item, enabling intelligent search results. Others integrate built-in natural language processing (NLU) to understand shopper queries and deliver more relevant results.

Lastly, the best Gen AI-powered merchandising tools enable planners to spend less time in spreadsheets and more time with their customers. They combine historical and ever-changing market trends, datasets like shopper purchase patterns and social media analytics to provide accurate forecasting and planning. It’s a powerful way to create new business opportunities, reduce inventory holding costs and avoid the costly mistake of running out of stock.

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